What the assessment clarifies
- Where demand exists for your products, services and strengths.
- Which customers, competitors and potential partners matter most.
- Whether establishment or acquisition best serves your objectives.
- The investment, resources and further research required.
Start with your business
I review your objectives, products, competitive strengths and investment criteria. We organise what you already know about Norway and identify the commercial questions most important to your decision.
This keeps the assessment focused on your company and the opportunity under consideration.
Test the opportunity in Norway
I combine research, Norwegian business knowledge and relevant industry connections to examine the market and entry options. Where included in the scope, discussions with market participants test key assumptions.
The assessment identifies opportunities, commercial challenges and the factors that determine whether the next stage is worthwhile.
What you receive
- You receive a basis for decision-making covering market potential, relevant market entry strategies, key risks and recommended next steps.
- A focused market assessment and prioritised list of relevant companies.
- A comparison of commercial and resource requirements for each entry route.
- An assessment of key assumptions, risks and unresolved questions.
- A proposed next-stage plan with priorities and decision points.
Decide what to do next
I present the findings to your team and provide materials for internal discussion. Recommendations may be to proceed, investigate specific questions further or postpone entry. Where the business case is insufficient, deciding not to proceed protects capital.
If you move forward, the work can lead into customer and partner development, detailed establishment planning or an acquisition search. Valuation and due diligence on individual targets take place at the appropriate stage.
Discuss a Norway Entry Assessment